Press Release - Brussels, April 4, 2025
INFINITEMIND GROUP Acquires MENTIS, a 20-Year AI Pioneer, to Strengthen European Growth
Acquisition Overview
Brussels, April 4, 2025 — INFINITEMIND GROUP, a fast-rising AI & Data Software and Consulting Group, has acquired 100% of MENTIS, a Belgium-based AI firm founded in 2005. The acquisition marks a key milestone in INFINITEMIND GROUP's long-term strategy to become a leading force in artificial intelligence, data, and intelligence transformation across Europe.
MENTIS brings two decades of applied AI innovation, proprietary platforms, and trusted client relationships across Belgium, France, and Switzerland. Known for its scientific rigor and long-term delivery excellence, MENTIS strengthens INFINITEMIND GROUP's position in delivering high-value solutions to complex business and institutional challenges.
"MENTIS brings exactly what we value most: deep expertise, loyalty to clients, and a long-term mindset," said Tarek Bougroug, Founder and CEO of INFINITEMIND GROUP. "This acquisition is a strategic alignment—not just a transaction. What Mohamed and his team have built is rare, resilient, and future-facing, and we're investing in it for the long run."
Tarek BOUGROUG - INFINITEMIND Founder & CEO
"Since 2005, our focus has been on making AI practical and impactful," said Mohamed Benhaddou, Founder of MENTIS. "Joining INFINITEMIND GROUP means we can scale that vision further, while preserving the trust, quality, and culture that define who we are."
Mohamed BENHADDOU - MENTIS Founder & CEO
Operational Continuity
MENTIS, headquartered in Belgium and active across France and Switzerland, will continue operating under its own name. Its entire team—including engineering, data science, and leadership—remains in place, ensuring full continuity for clients and partners.
The financial terms of the transaction remain confidential. However, INFINITEMIND GROUP placed a high strategic valuation on MENTIS—recognizing the strength of its client base, the experience of its team, and the proprietary technologies developed over the past 20 years. This reflects the group's belief in long-term value creation and its commitment to building durable capabilities.
Strategic Benefits
The acquisition enables INFINITEMIND GROUP to:
  • Deepen its AI engineering and software innovation capabilities.
  • Strengthen delivery capacity in Europe with a trusted, proven team.
  • Continue serving long-standing MENTIS clients with full continuity and autonomy.
  • Expand cross-border services and product offerings in key sectors.
A Unified Group with Global Ambitions Rooted in Europe
INFINITEMIND GROUP, founded and led by Tarek Bougroug, is building the next generation of AI & Data Software and Consulting firms through a federated model of elite, entrepreneur-led companies. The group is anchored in European precision and scientific depth, with a strategy built around long-term impact, productized knowledge, and human excellence.
Europe is the group's primary growth horizon. INFINITEMIND GROUP is actively expanding across the continent, with a target to operate in 20 European countries within the next few years.
  • European Base : primary growth horizon with expansion across the continent
  • Excellence in Operations : operating via Tangier and Casablanca, serving both regional and multinational clients
  • Middle East Expansion : underway in Saudi Arabia and the United Arab Emirates, where demand for advanced AI and intelligence transformation is accelerating rapidly
About MENTIS
Founded in 2005, MENTIS is a European pioneer in applied artificial intelligence. Headquartered in Belgium and active across France and Switzerland, it delivers proprietary software and high-impact AI solutions to major public and private sector clients.
  • 20 years of applied AI innovation
  • Proprietary platforms and technologies
  • Strong presence in Belgium, France, and Switzerland
  • Known for scientific rigor and delivery excellence
  • Trusted relationships with major clients
About INFINITEMIND GROUP
INFINITEMIND GROUP is an international AI & Data Software and Consulting Group founded by Tarek Bougroug. It brings together high-performance technology and advisory firms across Europe, Africa, and the Middle East. The group combines strategic vision, technical depth, and a disciplined growth model to deliver lasting value to its clients, teams, and partners.
  • Strategic Vision : building the next generation of AI & Data Software and Consulting firms through a federated model of elite, entrepreneur-led companies.
  • Technical Depth : anchored in European precision and scientific depth, focusing on high-value solutions to complex business challenges.
  • Disciplined Growth : expanding with a target to operate in 20 European countries, while also growing in Africa and the Middle East.
Contact Information
  • INFINITEMIND GROUP Marketing Team
  • press@INFINITEMIND.TECH
  • www.INFINITEMIND.TECH